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Quit quitting is the latest hot-take trend that news orgs and social media are discussing. What is it? As best I can tell it is doing your job as you…
Patrick Thornton
An affordance is not a feature.
Patrick Thornton
While A/B testing can be a powerful tool in the right hands, it can also be an incredibly dangerous tool in the wrong hands. Your hands are probably the…
Patrick Thornton
Surveys can be a powerful tool when building and refining products and services, but they can also yield bad data and insights if they aren’t done well…
Patrick Thornton
How does a product as big as Gmail from a company as big as Google come out looking like this?
Patrick Thornton

March 2022

I may be mildly addicted to Lanebreak on my Peloton.What is it? Think Guitar Hero meets spin class.
Patrick Thornton
The idea that one of the core design constraints of a wireless mouse should be that a user can use it while tethered to a wire is silly.
Patrick Thornton
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Apple needed a monitor like the Studio Display for its professional users. It turns out no one else was willing to make it.
Patrick Thornton

March 2021

I love this story from Jony Ive about how Steve Jobs would ask Ive about all the things he said no to. That’s a really great way to approach product…
Patrick Thornton
Products don’t exist in a vacuum. Products exists within a larger ecosystem of our lives, and the HomePod never quite fit in.
Patrick Thornton
You probably misheard that Steve Jobs quote.
Patrick Thornton
Personas are overrated.
Patrick Thornton
© 2023 Patrick Thornton
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