Tony Fadell on the pitfalls of A/B testing and how it's not product design
betterdesigned.substack.com
While A/B testing can be a powerful tool in the right hands, it can also be an incredibly dangerous tool in the wrong hands. Your hands are probably the wrong hands.
Tony Fadell on the pitfalls of A/B testing and how it's not product design
Tony Fadell on the pitfalls of A/B testing…
Tony Fadell on the pitfalls of A/B testing and how it's not product design
While A/B testing can be a powerful tool in the right hands, it can also be an incredibly dangerous tool in the wrong hands. Your hands are probably the wrong hands.